What Augmented Reality can do for the Construction Industry

According to a report by Markets and Markets, the Augmented Reality (AR) market is expected to reach $ 60.55 billion worldwide by 2023, and it is forecast to grow at a rate of 40.29% between 2018 and 2023.

A Markets and Markets já avisou: o mercado de Realidade Aumentada (RA) deverá chegar nos US$ 60,55 bilhões em todo o mundo até 2023. E mais: a previsão é que cresça a uma taxa de 40,29% durante o período entre 2018 e 2023.

AR’s growth, according to the study, is driven by three factors: rising demand for AR devices and applications in healthcare, increase in demand in e-commerce and retail, and increased investment in the AR market.

The report also cites the opportunities for the use of AR technology. Among them is the demand for Augmented Reality in the construction industry, which we’ll discuss in this article.

Benefits of Augmented Reality in the Construction Industry

To make it easier to understand the benefits of Augmented Reality in the construction industry, we broke it down into the following topics?


One of the advantages of using Augmented Reality in building construction is its increased design accuracy. Those in the field know that the more accurate they are, the less likely they are to waste money or waste time making adjustments.

With AR, you get much more accurate measurement and detailed data. Architects and engineers are speeding up the stages of their projects as time spent correcting errors is virtually eliminated.


Using Augmented Reality you can have critical information at your fingertips at any time (depth, soil, cable types, etc.). Furthermore, you are able to have a 3D model of a completed project in hand even before the first brick is laid.

This helps engineers and/or architects better visualize the interior and exterior of the building to be built. They can easily remove or move walls or change the design with just a few taps.

Additionally, AR can eliminate the need to create costly and time-consuming new architectural designs to meet customer requirements. Whenever there is a need to make a design change, they can be made much faster using 3D models.

The building process itself is also sped up because by using AR, team members can have quick and instant access to virtual models.


It is also thanks to Augmented Reality that clients can see results even before work begins. This way, any misunderstanding can be ironed out.

If the need for change arises when the client sees the 3D building plans can be more accurate give more details on what changes they would like. This facilitates the work of the professional who will make the changes and eliminates the famous back-and-forth of projects (reducing rework).


As in many other sectors, there is an array of machines and equipment involved in a construction project. If something goes wrong and there is no one with the knowledge and skills to, for example, plug a leak, your team will need to rely on an outside specialist. This may end up delaying construction or, worse, there is a risk that the problem will increase and the damage will be greater.

However, with an AR app, an employee who is already on-site can receive more intuitive instructions and take action to remedy the problem immediately. In addition, Augmented Reality in construction can provide workers with a safer training environment (if you want to know more, visit our post: Using AR for Employee Training).

Wrapping up

There are numerous advantages of using Augmented Reality in the construction industry.

As you’ve seen, AR optimizes several issues involved in the design and construction itself. Technology offers important benefits for the industry: saving time and money, improving design ideas, eliminating assumptions (the so-called “guesswork”) and improving the construction process.

If you have any questions or would like to learn more about AR, check out the article “What is Augmented Reality and How Does it Work?“.

‘Till next time!

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